Editorial & Blog Content
Over the years I’ve written editorials and blog content for a wide variety of freelance clients ranging from food to education to wellness and more. Here’s a smattering of that work.
Launching Martin Lindstrom’s Latest Book
Martin Lindstrom is the founder and chairman of Lindstrom Company, the world’s leading brand & culture transformation group, operating across five continents and more than 30 countries. TIME Magazine named him one of the World’s 100 Most Influential People. So when he was preparing to launch his newest book, Small Data: The Tiny Clues That Uncover Huge Trends, he needed editorial content that would speak to the trends of the day and establish him as someone who was paying attention to what his book preaches.
Want to Find Millennials’ Wallets? Reach for Their Hearts
Your Inner Age is Real…and Marketers Target it All the Time
When it Comes to Branding, Queen Bey Slays
Neuroimaging Could Have Changed the 2016 Election
Giving Food & Bev Jobs a Boost
Boutique food & beverage staffing agency ForceBrands brought me in to spice up their job postings by creating blog content that looked like listicles on the surface, but was actually serving to drive people to the job openings available on their website.
Launching Dr. Gail Mellow’s Book
Dr. Gail Mellow is a leader in the higher education space, specifically with regards to community colleges and the fight for free higher education. As she was preparing to launch her book, Taking College Teaching Seriously: Pedagogy Matters!, it was important to bring her voice into the latest conversations around higher ed. I ghost-wrote a series of editorials hitting on topics like workforce development, self-reflection in pedagogy, the need for human relationships in teaching, and connecting with your peers, tying all of it to current policy initiatives and national conversations.
All of the content written for Dr. Mellow can be found here.